New Song of the Week – NOPRISM: “Animosity”

Since the release of their spellbinding debut single “Lisbon” in March 2020, British electronic pop band NOPRISM have been on a creative tear. Formed in early 2020 and based in Newcastle Upon Tyne, NOPRISM are comprised of Andrew Young, Mark Nelson, Phil Taylor and Alex Hindle. Influenced by a wide and eclectic array of artists ranging from The Rapture, LCD Soundsystem and Arcade Fire to Daft Punk, Chaka Khan and Talking Heads, they create exciting and innovative electronic pop music loaded with infectious funky grooves and intoxicating dance vibes. Their songs have garnered both critical and popular acclaim, with their single “Happiness” earning praise by Duran Duran’s Simon LeBon as “perhaps the best new song ever” on his Wooosh! Radio show.

Despite the limitations imposed upon them by the Covid pandemic, they managed to make good use of their down time by recording and releasing seven singles, the latest of which is “Animosity“, which I’ve chosen as my New Song of the Week. The song addresses the contradictions between the joys of love, and the sacrifices we sometimes make to have it. Band vocalist Andrew Young elaborates: “I’m always fascinated (obsessed) about the idea that for every action there is an equal and opposite reaction, and the idea of love is no different. Very often you see people giving up important things or opportunities in their lives for the sake of love. But obviously it’s why we’re all here, and the positives that it brings is what makes us human. We decided to write a song for voguing to, but with our own imprint on it.

Inspired by the campy vogue music played on the wonderful MJ Rodriguez/Billy Porter TV show Pose, the band initially wrote the song as a distraction during the first lockdown, then put it out on Spotify under a pseudonym. After the song started getting airplay on BBC radio, they quickly realized they had a potential hit on their hands. Consequently, they pulled the song, re-recorded it with the full band, had it remixed and re-mastered, and released it under their own name. This new and improved version of “Animosity” is what we’re now blessed with.

The guys start with a strutting bass-driven groove, fortify it with energetic thumping drums and swirling cinematic synths, then add layers of funky and bluesy guitars to create a soulful and sensuous dance track that aims straight for the hips, while at the same time producing a lush wall of sound that beautifully captures the joy and euphoria of love. The guys’ pleasing vocal harmonies are wonderful too, adding to the song’s overall jubilant vibe. It’s a marvelous song.

The stylish video, shot in black and white, shows a group of beautiful and exotic-looking young people posing and vogueing to the song.

Follow NOPRISM:  FacebookTwitterInstagram

Stream their music:  SpotifyApple MusicSoundcloud

Purchase:  Bandcamp

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