Music platform Bandcamp appears to be the best bet for indie artists, as the site experienced double-digit growth in 2017 in every aspect of their business – digital album and individual track sales, merchandise, and physical sales of vinyl, CDs and even cassettes – while most stand alone music streaming platforms and industry-wide record sales continued to decline.
They also note that “allowing the distribution of an entire art form to be controlled by so few has troubling implications. The streaming giants exert tremendous influence over what music gets heard, and must primarily serve their most important supplier, the major labels. The result is that independent labels, and especially independent artists, are far less likely to be discovered on those platforms.”
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